PVR Wire

1. viiv = hardware drm

don't believe anything else they're trying to sell.

Otellini wants to get into those chic hollywood parties...

Posted at 11:54AM on Oct 17th 2006 by Patrick

2. Don't be stupid, there is no "hardware drm" in Viiv. If anything, Intel is helping users get *away* from closed drm systems by transcripting Micro$oft drm into other open standards like dtcp-ip.

That, in my mind, is one of the key values of Viiv -- it gets you (partially) out of Micro$oft jail and supports open standards like DLNA while ensuring that everything "just works" together. That might be easy for us geeks to do anyway, but not for most consumers.

Posted at 12:17PM on Oct 17th 2006 by Bob Baks

3. Only thing I care about Viiv for is someone to crack the Viiv / Centrino detection NBC is doing to watch shows free online. (Yes, there is always bitorrent and xdcc but they don't STREAM)

Posted at 12:46PM on Oct 17th 2006 by David

4. Two things that I understand about VIIV is this: guaranteed HD capability and audio/video transcoding on the fly. This means you get a computer that you can use to output HD quality video - you don't have to ask what video card or connections are on the pc. Then, whether you have a quicktime/mpeg4 file from your digicam, mpeg2 from a dvd, or a youtube stream, MCE will be able to play it because the VIIV system transcodes the video on the fly. This is software only included in VIIV systems.

VIIV systems also stream to a network video adapter and can handle keyboard/mouse/RC input and control back to the VIIV system...with multiple users around the house interacting with the computer at the same time.

Posted at 1:14PM on Oct 17th 2006 by Reed

5. Bob
what do you mean no hardware drm, what do you call hdcp?
are you on krak yourself?
VIIV= Derelict Retarded Mierda.
who needs it?
no one.

I don't understand, 5 or so years ago people FREAKED out when Intel had software readable serial #s now you have something WAY worse and you are all ok with.
WTF?

please use true open hardware and software its the only solution.

Posted at 3:22PM on Oct 17th 2006 by seabasstin

6. "Don't be stupid, there is no "hardware drm" in Viiv."

Really? If you control the "how" and "where" you can view content, then that is no different that Apple's Fairplay/iPod

Intel is just trying it on a much grander scale, but it will fail for the same reason that people are finally starting to wake up to the iPod restrictions.

Posted at 3:34PM on Oct 17th 2006 by Patrick

7. ViiV is a worthy objective on Intel's part to
(1) Get the PC platform onto the living room
(2) Allow the PC to play premium content.
(3) Get the TV to access content from the PC.

All this requires sophisticated set-up and standardization. Intel attempted to do that - good for them. WHile you claim it is easy, I hope you concede that you or nobody on the forum is a typical user.

Call it a failure if you like but I call it as a logical progression of PC uses. In fact, so much so that AMD is copying the idea with their hairball AMD Live effort.

Posted at 4:55PM on Oct 17th 2006 by Dallas

8. I have been in field service for 25yrs and I can say without a doubt that you are indeed, giving the average consumer too much credit.
Better than 90% of the public are sheep doing what the system tells them to. Look at how many users AOHell has!!(The system of course being government, religion, media).

All Intel is doing is capitalizing on the sheep mentality, thereby being the shepherd.

Posted at 10:52PM on Oct 17th 2006 by Rocko Wallaby

9. I have been in field service for 25yrs and I can say without a doubt that you are indeed, giving the average consumer too much credit.
Better than 90% of the public are sheep doing what the system tells them to. Look at how many users AOHell has!!(The system of course being government, religion, media).

All Intel is doing is capitalizing on the sheep mentality, thereby being the shepherd.

Posted at 10:56PM on Oct 17th 2006 by Rocko Wallaby

10. Dallas,
In reference to number 3 on your comment:
I have a video card with an s-video out that my TV can accept, so I can watch my desktop all day long from my TV if I wish to. I also own a VCR so there's no problem recording premium content from my TV. So where's the big advantage to viiv?

Posted at 10:53AM on Oct 18th 2006 by Jerclimber23

11. Interesting comments all round. I have been working for 18 months on Viiv creating applications that enable consumers to interact with their TV via a Remote Control which talks to a Digital Media Adapter linked via Scart, S-Video, Composite or ideally Component and 7.1 Surround Sound.

Three weeks ago we demonstrated to 9 of some of the biggest global brands a fully working home with:
3 Bedrooms, a Gym, Home Cinema, Kitchen TV and even a car all having their content delivered simultaneously(premium or otherwise) from a single Viiv PC in the Study. Consumers can access Viiv Verified IPTV channels in MCE Online Spotlight from anywhere in the home. These channels will take many different forms (i.e. Premium Content Download to Own/Rent/Burn Stores with streamed previews of Music and Film/DVD programme Trailers, Branded Channels where all/most content is sponsored and therefore free to watch/download albeit with Microsoft DRM protection in some cases, Multi-player games channels at the highest resolution in realtime plus access to all content on the Viiv PCs hard drive from any where in the home).

Intel have signed up 150 of the world'd Consumer Electronics and PC manufacturers for Viiv all based on DLNA standards. Next year will see Flat Screens, Music Systems and Games Machines released which are Viiv enabled (Xbox 360 already is and works great).

Finally a sheep-like consumer can set up a Viiv PC plus 2 Digital Media Adapters in about 15 minutes.

The next two months will see a lot of movement on what Viiv's really for. Hope this helps. Glad to answer questions albeit some stuff is confidential still.

Posted at 7:27AM on Nov 3rd 2006 by Richard

12. Hello Richard,

thanks for the explanation. BTW, in what way is MCE "Viiv enabled"? Also, can a PC support Viiv and Windows Media Connect simultaneously to different clients?

Posted at 7:33PM on Nov 16th 2006 by Bill

13. "Does Anyone Care about Intel's Viiv?"

...um... no.

Posted at 10:58PM on Dec 1st 2006 by I, Robot